Personalization
Marketing Cloud Personalisation

Part 3 – Sign Up Pop-up (Use Case): Implement Marketing Cloud Personalization Series

In the previous article, Sitemap explains the overview and implementation of the marketing cloud personalizati...

Personalization
Marketing Cloud Personalisation

Part 5 – Einstein Recipe – Product Recommendations: Implement Marketing Cloud Personalization Series

In the previous article, we discussed Info Bar a use-case implementation to display information or notificatio...

SFMC Simplified
Release and Updates

Salesforce Unveils Marketing GPT to Personalize Every Campaign Experience with Generative AI

Marketers will be able to create personalized emails, cleverer target groups, and marketing journeys automatic...

SFMC SImplified
Release and Updates

Elevate Customer Engagement with WhatsApp Business Messaging in Salesforce Marketing Cloud

The newest feature of Salesforce Marketing Cloud, WhatsApp Business Messaging, is poised to completely transfo...

Restrict Emails Sent from Unverified Email Addresses by the Guest User
Release and Updates

Restrict Emails Sent from Unverified Email Addresses by the Guest User

Salesforce has released a significant update targeted at boosting email security as part of its continued comm...

implement CC and BCC email addresses dynamically in Marketing Cloud
Marketing Cloud

How to implement CC and BCC email addresses dynamically in Marketing Cloud?

Business Case: The client asked us to create an architecture and a process that allows them to send the same e...

Implement salesforce-well-architected
Marketing Cloud

Implementing Salesforce Well-Architected for Marketing Cloud

I had some prior experience with other marketing automation platforms when I first started using Salesforce Ma...

Email to Lead
Marketing Cloud

Send Email to CRM Lead from Marketing Cloud

Business Case: If you want to send an email from Marketing Cloud to the lead when the lead is created and is n...

Personalization in the Marketing Cloud
Marketing Cloud Personalisation

Implementation Techniques for Salesforce Marketing Cloud Personalization (Interaction Studio)

An excellent platform to have in your arsenal of marketing tools is Salesforce Marketing Cloud Personalization...