Overview Einstein Engagement Scoring is a tool that uses machine learning to predict how likely a contact is t...
Overview Marketing Cloud has a feature called Einstein Engagement Frequency Split that can help mitigate the r...
Introduction Marketing Cloud Einstein Sent Time Optimization uses an Einstein machine learning algorithm to de...
Problem statement: We had to use too many decision splits before every email activity to eject contacts not me...
Business Case: The client asked us to create an architecture and a process that allows them to send the same e...
I had some prior experience with other marketing automation platforms when I first started using Salesforce Ma...
Business Case: If you want to send an email from Marketing Cloud to the lead when the lead is created and is n...
An efficient technique for creating top-notch content that satisfies the needs of your target markets and prom...
Business Case In scenarios wherein a Subscriber calls/emails the sales or support team requesting them to be u...
The salesforce default behavior is that all the child BUs will not be required to have a separate integration ...
